What happened
The European Commission has published a set of EU icons for labelling AI-generated and manipulated content. There are three variants: a basic icon, "Fully AI-Generated" and "Partially AI-Modified", each in black, white and 50% transparent black or white, as SVG and PNG files. Anyone may use them without attribution to the Commission or the AI Office. As of 2 November 2026, the page was last updated on 24 September.
The icons belong to Section 2 of the Code of Practice on Transparency of AI-generated Content, the section for deployers. On 8 July 2026 the Commission concluded that the code adequately covers Article 50(2), (4) and (5) of the AI Act; the AI Board adopted its assessment the next day.
Why it matters
Since 2 August 2026, a filmmaker who deploys an AI system to create a deepfake has had to disclose it under Article 50. The Commission states that the icons do not establish compliance by themselves. For evidently artistic or fictional work, disclosure only has to avoid hampering display or enjoyment of the work.
An icon should be clearly perceivable at first exposure and stay visible when content is reshared or downloaded. Use by non-signatories does not signal joining the code.
Still open
The Commission page does not say when the icons were first released or how placement applies to film credits.
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