# Guidelines on transparency obligations for AI-generated content

European Commission (2026). Guide. Shaping Europe’s digital future.

Official framing of Article 50 transparency rules, including how artistic and fictional deepfake-like works are treated. Essential European policy context for makers.

- [Open source](https://digital-strategy.ec.europa.eu/en/policies/guidelines-transparency-ai-generated-content)
- [Library](https://eugfa.org/discourse#eu-ai-act-transparency-guidelines)

## In the briefing

- [AI tools already on sale must mark their output by 2 December](https://eugfa.org/briefing/ai-marking-transition-ends)
- [EU icons for labelling AI-generated content are free to use](https://eugfa.org/briefing/eu-ai-labelling-icons)
- [NPO and three media groups set AI deepfake labels for news, reality and fiction](https://eugfa.org/briefing/dutch-ai-deepfake-labels)
- [Commission says AI effects in standard film work are unlikely to pass as real](https://eugfa.org/briefing/article-50-film-effects)
- [ORF-backed Austrian films must log AI use by timecode and drop AI music](https://eugfa.org/briefing/orf-ai-delivery-rules)
- [Signatories of the EU AI labelling code form two task forces](https://eugfa.org/briefing/labelling-code-task-forces)
- [EU transparency rules for AI-generated content now apply](https://eugfa.org/briefing/ai-act-transparency-rules)

## The reading room

- [A curated reading room for generative film](https://eugfa.org/briefing/reading-room-opens)
